More I think of it, I believe the typical popular social media landscape as we know it is an analog to junk food.

As we know junk food:

  • rewards the pleasure sensors, not necessarily through good means
  • is addictive and often designed to be so
  • often defended/justified by the masses as being okay in ‘moderation’, despite knowing that it’s addictive qualities make that difficult in some cases.

I think the above can be directly applied to the big social media platforms too.